FIFA Women’s World Cup 2023™
This was an eight year journey with MEG being the sole FIFA approved consultant. MEG worked with government, host cities, stadiums, training sites and FIFA to complete the initial Feasibility Plan and project managed the successful bid to help New Zealand win the co-hosting of the record breaking FIFA Women’s World Cup 2023™.
Event Outcome:
MEG conducted the initial feasibility assessment for the government, completing all of the FIFA compliance documents, FIFA agreements and then managed the bid, including presenting to FIFA in Paris in 2019.
With almost 2 million fans watching the cup, the 2023 World Cup broke the previous fan record by over half a million. The tournament generated over $570 million in revenue. FIFA digital content views hit 3.2 billion. The tournament promoted gender equality worldwide and accomplished the tournament’s tag line: BEYOND GREATNESS.
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